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mardi 1 décembre 2015

Generation C hotel concept

Hi there!

Here we will define in Radisson Red and Hotel Daniel Vienna how it appeal for generation C after look at up this two hotel we will be able also to highlight the difference between classical website, and which services and experience they can offer.


Radisson RED


  • Very attractive page
  • differentiation with radisson blu (more classic)
  • dynamic state of mind
  • possibility to book directly through the main page
  • accesibility to the hotel blog 
  • proximity with guest
  • want to create a connection between them but also art, music fashion




Hotel Daniel Vienna




  • trailer about hotel
  • story about hotel
  • close to their guest
  • having a blog
  • terms and language short and straight to point
  • expression "Honey, thank you to beiing with us"
  • possibility to question staff before stay
  • possibility to discover the city through rental wheels


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