Homework : Why I think Influencer Marketing can benefit better than 'traditional' marketing?

Hello everyone!

Today the question is : Why Influencer marketing can be better than traditional marketing?

People’s consumer choices are far more often influenced by word-of-mouth. People listen to other real people about their experiences of products and services. That’s where influencer marketing comes in. 

Some reason to this : 

• Its powerful
• Its sexy
• Its social
• everyone is talking about
• consumers are tired to paid ads

Homework session 4 Company that provide a guest service app

Hello everyone!

Homework of the day : finding a company that provide a guest service app. I decide to took the second hotel brand useful with app according to digiday.com


Conrad Hotels

The Conrad Concierge app from Hilton Worldwide acts as a full-service concierge, allowing users to do things like :

• Order room service
• Book hotel spa treatments
• Choose what kinds of bath 
• Amenities they want stocked in their bathrooms and 
• Arrange airport transportation and so on...

The Conrad Concierge is an integrated APP allowing you to access all of the luxury service available in each of their hotels, all from the palm of your hand.

An free APP available on all IOS (Apple, android) adapted to you phone or tablet

App's more detail on the video below

Homework session 5

Hello everyone!

After reading this assigned document   here

Homework assignment was to : Research a hospitality social media example or case of study. This have to adress one of the following areas:

• Social media for customer service - Hyatt example
• Social media for brand development
• Social media for promotion
• Social media for online community development

The idea is to expose it briefly through the presentation below 

Webinar assignment

Hello !

Today's assignment is to attend a webinar and expose it. The one I choose deal with revenue management I expose one my google slide what I learn from it and why a webinar is a great opportunities for us.

Link to webinar here

Mariott's Travel Brilliantly - Product Innovation

Hello !!!

Today last session and work session was based on the Marriott's Travel Brilliantly - Product Innovation

In your slide presentation we present the cocnept and choose the idea which apeal to us.

enjoy it

Mobile App Capabilities session 5

Hit there!

Today we will talk about Mobile App capabilities through a google slides presentation